AL Aboudy, Ahmed Kadem Abed, Roaa Abdul Kareem Sahib, and Adawiya Hatem Hassan. 2025. “The Effect of Marketing Culture and Marketing Agility in Achieving Marketing Success: An Applied Study in Iraqi Private Hotels”. American Journal of Economics and Business Management 8 (6):2771-82. https://doi.org/10.31150/ajebm.v8i6.3688.