The Role of the New Media in Spreading the Culture of Volunteering in the Iraqi Society: Facebook as a Model
DOI:
https://doi.org/10.31150/ajshr.v5i8.2890Keywords:
new media, volunteer work, culture of volunteer workAbstract
Volunteering is considered and continues to be the cornerstone of building society, spreading love, and fostering social cohesion among its members. This practice varies from time to time and from one community to another. Sometimes it decreases, and other times it increases. It can take the form of monetary donations or other charitable deeds. Volunteering is a humanitarian act closely tied to all the meanings of goodness and pure, righteous deeds for the sake of Allah. It is connected to the religious aspect, as Allah says: 'So whoever volunteers good, it is better for him.
So volunteering has become a necessity among life's necessities due to its social message aimed at participation in building, developing, and strengthening the foundations of society. Consequently, the culture of volunteering has become an integral part of the cultures of developed societies, representing a system of principles, ethics, standards, and practices that encourage initiative and positive actions that benefit others (1).
At the global level, volunteering has received increasing attention from the United Nations through its programs and institutions that provide assistance to the poor, marginalized, afflicted, and refugees. December 5th has been designated as International Volunteer Day as a tribute by the international organization to the significant role that volunteering can play in all areas of humanitarian and developmental work (2).
In this research, the study indicates a significant increase in the number of donors among both young and adult individuals. The study seeks to shed light on the role of new media in promoting a culture of volunteering within Iraqi society, especially among the audience in Thi Qar province. The aim of promoting the culture of volunteering through new media platforms is to instill positive values of volunteering, encourage active participation in volunteer programs at the individual, institutional, and community levels, and extend this to regional and international levels. It emphasizes that volunteering is not merely about good intentions; rather, it has evolved into a professionally performed activity that employs new skills in management, finance, service delivery, and communication with others. The study emphasizes the importance of setting performance standards and evaluation criteria to develop, renew, and innovate new mechanisms for volunteering (3).
References
The Holy Quran: Surah Al-Baqarah, p. 184.
Shukri, Monee Mohamed, et al. "The Role of Secondary Schools in Developing Values Supporting Volunteer Work: A Vision and Analysis." (Journal of the Faculty of Education), Faculty of Education, Mansoura University, vol. 1, no. 79, 2012, p. 4.
Riyadh Chamber of Commerce. "The Role of the Private Sector in Developing and Promoting Volunteer Work.” (Paper presented at the Fourth Conference of the Emirates Volunteer Association), Sharjah, 23-24 March 2003, p. 7.
Al-Owais, Mas'ad. "The Culture of Volunteer Work in Our Educational Institutions” (Step Magazine), Arab Council for Childhood and Development, no. 19, 2003, p. 29.
Abd El-Hamid, Asmaa Abdel-Fattah Nasr. "A Proposed Vision for Developing a Culture of Volunteer Work in Egypt in Light of Some Contemporary Global Trends.” (Arab Studies in Education and Psychology), Saudi Arabia, no. 89, 2017, p. 408.
Abdel-Razek, Shaker Maras. "The Culture of Volunteer Work Among Students of the Faculty of Education, Helwan University, and Ways to Enhance It for the Future.” (Journal of Educational and Social Studies), Egypt, vol. 21, no. 2, 2015, p. 447.
Rashad Ahmed Abdel-Latif. "Contributions of Volunteer Associations in Achieving Social Security in the Community." (Conference on Volunteer Work and Security in the Arab World: Security is Everyone’s Responsibility), vol. 1, part 2, Prince Nayef Security Sciences University, Riyadh, 2000, p. 8.
Mnaal Hilal Al-Mzaheera. Communication Theories. Amman: Dar Al-Maseera, 2012, p. 340.
Kamal Al-Hajj. (Media and Communication Theories). Syrian Virtual University Publications, Syrian Arab Republic, 2020, p. 131.
Hassan Ibrahim Maki and Barakat Abdel-Aziz. (Introduction to Communication Science). 2nd ed., Kuwait: Zat Al-Salsel, 2003, p. 100.
Mohamed Mounir Hijab. (Communication Theories). Cairo: Dar Al-Fajr, 2010, p. 307.
Hassan Emad Makawy and Leila Hussein. (Communication and Its Contemporary Theories). Cairo: Egyptian-Lebanese Publishing House, 2011, p. 159.
Kamal Al-Hajj. (Media and Communication Theories). Source previously mentioned, p. 132.
Mohamed Abdel-Hamid. (Media Theories and Influence Trends). Cairo: World Books, 1997, p. 262.
Kamal Al-Hajj. (Media and Communication Theories). Source previously mentioned, p. 132.
Mahmoud Hassan Ismail. (Principles of Communication Science and Theories of Influence). Global Publishing and Distribution House, 2003, p. 265.
Maher Oda Al-Shamaileh, et al. (New Digital Media). Amman: Al-Aasar Scientific Publishing and Distribution, 2014, p. 33.
Source previously mentioned, p. 33.
Maher Oda Al-Shamaileh, et al. (New Digital Media). Source previously mentioned, p. 34.
Source previously mentioned, p. 34.
Abdel-Razzaq Mohamed Al-Dulaimi. (Electronic Journalism and Digital Technology). Amman: Dar Al-Thaqafa Publishing and Distribution, 2011, p. 22.
Mohamed Hussein Said Hussein. "Creative Solutions to Community Problems Facing Volunteer Organizations." (Journal of the Faculty of Arts), no. 27, 79, 2013, as cited in Mohamed Zain Al-Saeedi and Jawad Mohamed Abduh Al-Wabr. "The Role of the School in Enhancing Volunteer Culture Among Students of General Education Schools in Sana’a.” (Journal of Sharjah University for Humanities and Social Sciences), vol. 17, no. 1, 2020, p. 113.
Al-Qarni, Yaan Allah Ali. "University Students' Participation in Volunteer Work: Reality, Opportunities, Challenges, and Enhancement Mechanisms." (Journal of Sharjah University for Humanities and Social Sciences), vol. 18, no. 1 (B), 2021, p. 150.
Bakkar, Abdel Karim. (The Culture of Charitable Work). Cairo: Dar Al-Salam for Publishing, Distribution, and Translation, 2011, p. 11.
Mukadam, Zaynab, and Kilaoui, Houwaria. “University Students' Attitudes Towards Volunteer Work.” Master's Thesis, Ahmed Draia University, Adrar, Algeria, 2015, p. 58.
Al-Qarni, Yaan Allah Ali. "University Students' Participation in Volunteer Work: Reality, Opportunities, Challenges, and Enhancement Mechanisms." (Journal of Sharjah University for Humanities and Social Sciences), vol. 18, no. 1 (B), 2021, p. 156.
Al-Rashediya, Zayana Bint Nasser Bin Salem. "Perceived Image of Volunteer Work and Its Relationship with Motivation to Volunteer Among a Sample of Students at Nizwa University, Sultanate of Oman in Light of Some Variables." Master's Thesis, Nizwa University, College of Science and Arts, Department of Education and Human Studies, 2016, pp. 25-26.
Mishaal, Amal Issa. "Students' Understanding of the Concept of Volunteer Work and Its Practice: A Study from the Perspective of Secondary School Students in Eastern Qadi (Bagrut)." (Arab Journal of Scientific Publishing), no. 31, 2021, p. 266.
Mishaal, Amal Issa. "Students' Understanding of the Concept of Volunteer Work and Its Practice: A Study from the Perspective of Secondary School Students in Eastern Qadi (Bagrut)." (Arab Journal of Scientific Publishing), no. 31, 2021, p. 266.
El-Said, Mahmoud El-Said Osman, and Ismail, Khaled Ali El-Makawy. "Volunteering Among University Students in Egypt." (Journal of the Faculty of Education), Al-Azhar University, no. 185, part 3, 2020, p. 241.
Abu, Mohamed Mousa Mohamed. "The Role of Volunteer Work in Enhancing the Work of Civil Society Institutions in Ramallah and Al-Bireh Governorate." Master's Thesis, Al-Quds University, Palestine, 2010, p. 23.