Marketing Research and Customer Satisfaction of Nestle in Uzbekistan

Abstract

Nestle is one of the oldest and most popular brands in the world and in Uzbekistan. The purpose of this study is to determine the market position and product competitiveness and market prices, and to identify strategies adapted to the active market economy in Uzbekistan. This data allows us to analyze feedback and price pressures and go through the price and position strategies of product efficiency manufacturers and make recommendations accordingly. This research will help you understand sustainable strategies and factors that may be important for customer satisfaction, and help position the market by responding appropriately to changes in market conditions.